Objective: Create a B2B marketing campaign to convince Des Moines business people to purchase Thelma’s cookies for office parties during the holiday season.
Solution: Crafted a warm, personal message from Thelma’s Treats Founder Dereck Lewis. Mailer emphasizes that Thelma’s guarantees good, wholesome holiday cheer.
Complimented by window decals on flagship store.
In collaboration with Art Director Brian Sauer at Saturday Mfg. in Des Moines, Iowa. Copywriting by Katherine Rousonelos.