OBJECTIVE: Drive traffic to beef-based recipes.
SOLUTION: Wrote copy featured on digital ad placements on Shape.com and other Meredith Corporation digital publications. Campaign was complimented by content created for Facebook, Instagram and Pinterest.
Created at R/GA Chicago.
In 2016, Shape.com and Fitnessmagazine.com’s brand network had a combined average of approximately 40 million monthly page views.
Content created for Facebook, Instagram and Pinterest.