Katherine Rousonelos
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The Beef Checkoff

OBJECTIVE: Drive traffic to beef-based recipes.

SOLUTION: Wrote copy featured on digital ad placements on Shape.com and other Meredith Corporation digital publications. Campaign was complimented by content created for Facebook, Instagram and Pinterest.

Created at R/GA Chicago.

 In 2016, Shape.com and Fitnessmagazine.com’s  brand network  had a combined average of approximately 40 million monthly page views.

In 2016, Shape.com and Fitnessmagazine.com’s brand network had a combined average of approximately 40 million monthly page views.

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 Content created for Facebook, Instagram and Pinterest.

Content created for Facebook, Instagram and Pinterest.

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